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My Big October 99 cent Promotion – Day 1

Great Pumpkin Sisyphus

Linus and Sisyphus – the Great Pumpkin Blues!

Okay – so today is the FIRST day of my big two book October 99 cent promotion and I am freaking crazy nervous.

Let me tell you, nervous is a lousy way to be.

I have been slowly crawling out of my skin over these last couple of days. It doesn’t help that we have got a front yard full of pavers tearing up our front lawn to build a brand new, much-needed driveway that is going to leave a great big driveway-sized hole in our bank account.

Tomorrow I will be heading out the door at the crack of crow. I need to load the car and head for a local farmer’s market where I have booked a table for half of Saturday. I have a small mountain of my local books and several of my horror novels – in hopes of making enough sales to cover the modest table fee.

Books for the Book Fair 001

So – sometime tomorrow the very first promo of TATTERDEMON goes live at My Book Cave.

The first thing that I really like about My Book Cave promotes wide – advertising for Kindle, Kobo, Nook, Apple, Smashwords and Googleplay. I sell at ALL of these e-book providers and it is GREAT to get to promote for all of those sites.

The second thing I really like about My Book Cave is promotion is FREE!

You see, My Book Cave is just starting out in the business so for now – if your e-book promotion meets their requirements your book will be advertised on their website for FREE!!!

And free is my favorite word.

FREE!

In the next day or so I will tell you about the OTHER book that I am promoting this month.

Here’s hoping we move some books – both paperback AND digital.

yours in storytelling,

Steve Vernon


If this blog entry was the least bit helpful and/or interesting - PLEASE CLICK this banner and nominate A BLURT IN TIME for the Kindle Scout program. If the book makes it into the Kindle Scout Publishing Program you will automatically receive a free Kindle copy of the book.

If this blog entry was the least bit helpful and/or interesting – PLEASE CLICK this banner and nominate A BLURT IN TIME for the Kindle Scout program. If the book makes it into the Kindle Scout Publishing Program you will automatically receive a free Kindle copy of the book.

Deep Discount Promotions – Part 4

Cue the comeback music!

Yesterday – thanks to promotional advertisements at Robin Reads and other assorted factors I managed to move 18 books in total.

Not all of these 18 books were GYPSY BLOOD and not all of them made me any money – but 18 books in one day is still a long away from the 1-2 books daily that I was moving from May 1 to May 23.

Let me break it down for you.

Yesterday I sold…

GYPSY BLOOD – 7 copies Amazon.com and 2 copies Amazon.co.uk

THE TATTERDEMON OPUS – 1 copy Amazon.com

BIGFOOT TRACKS – 1 copy Amazon.com

BIG HAIRY DEAL – 1 copy Amazon.com

TROLLING LURES – 1 copy Amazon.com

as well as these permafree e-books…

REVENANT: BOOK ONE OF THE TATTERDEMON TRILOGY – 4 free copies Amazon.com

FLASH VIRUS: EPISODE ONE – 1 free copy Amazon.com

***

Now, you have to understand that I usually move a couple or two of those permafree e-books nearly everyday. I don’t crow too loudly over them because – hey, they don’t make me any money. They are nothing more than freshly churned cow-guts thrown into the waters of the mighty Amazon as chum.

So – did ALL of these sales directly result from Robin Reads?

Maybe – but as I mentioned there are other factors to consider.

Some of the promoting I did yesterday and the day before might also have sold some of those book copies. Maybe you got a Booktastik newsletter in your e-mail box on May 25th and did not get around to reading it and acting upon it until May 26th.

Anything is possible.

Also there are the numerous Facebook pages that I have announced my GYPSY BLOOD promotion upon. Personally, I have really begun to doubt the effectiveness of these Facebook postings – but in all honesty, I am too chickenshit to NOT give them a try. I do try and space them out so that folks who follow me on Facebook don’t get inundated with something along the lines of STEVE VERNON JUST SHOUTED BUY-MY-BOOK ON THREE HUNDRED AND EIGHTY TWO AND A HALF FACEBOOK BOOK PROMOTION PAGES.

(That half a promotion was the one that the telemarketer interrupted me at, wanting me to purchase a brand new gold-plated Ginsu knife collection to fix my computer on my free cruise to Mexico)

So – a couple of those sales MIGHT have resulted from those Facebook postings.

Then too there is always the possibility that somebody might have read a recent blog entry and felt compelled to order a copy.

You never can tell.

That is the thing about promotion. It is a little like casting rocks into a pond. You cast one rock and you get a few ripples. You cast a whole handful of rocks and you get a whole pond full of ripples. You build yourself a catapult and chuck an entire dumpster-load of pebbles into that pond and you get yourself a non-stop freaking tsunami of promotional ripples.

Something that I have not done is to set up promotional blog appearances. You know – the kind where you write an informative blog entry for somebody else’s blog and make mention of your upcoming promotion. This is another important tool for indie writers who are trying to get the word out to as many people as possible. It isn’t just a matter of having a typical BUY-MY-BOOK! blog post show up on somebody else’s blog. It is FAR more effective to write something creative and interesting and useful that might possibly go just a little viral, even for a brief internet moment – and then to add at the end of that blog entry – “Oh, by the way – BUY MY BOOK!”.

However, I have a hard time these days following through on promises to write interesting blog entries for guest blog appearances, so I don’t hunt those up the way that I used to. Still, I have always felt this was a strong way of getting the word out – especially if you can get a more popular writing/reading blog to take one of your articles.

I hope this series of promotional advice is helping some of you writer-type-folks out there. This is still a big old learning experience for me and I do not claim to be an expert at what I am doing. I just like to put this out there to reach a few more folks and hopefully show them what I am doing right and just as importantly show them what I am doing wrong.

Good luck and keep on writing.

yours in storytelling,

Steve Vernon

No – because today’s Sweet Free Books listing has NOT gone live on their page just yet. Neither has their e-mailed newsletter. That is common with a lot of promotional websites. You do not ALWAYS know just when in the day that they will go live.

So – what DID sell those e-books I moved yesterday?

The First TATTERDEMON review…

Writers are always hunting for reviews.

A good blog review of your latest book is wonderful advertising to the entire readership of that particular blog. It is advertising that will stay there in the blog archives and continue to make new blog-followers aware of your work.

A good review at a bookselling site – such as Amazon, Indigo/Chapters, Kobo, Barnes & Noble and others is likewise valuable in that it serves as encouragement for new readers to pick up your work.

That is why I am always happy to see a new review.

Getting reviews is not always easy.  Whether you are dealing with a dedicated book-blogger or just a for-the-fun-of-it reader who liked or did-not-like your book enough to actually write a review of it – you are always going to be dealing with someone who most likely has a very long To-Be-Read list – and your book will get placed in line and you might not see a review for a very long time.

Mind you – sometimes receiving a review can be a somewhat mixed experience. If that particular reader did not particularly care for your book it can be downright painful. But even a painful review can still hold positive benefits for the long-term strategically-minded writer.

Even a bad review is apt to have some good points.

For example – “I really enjoyed Joe Blow’s sense of humor, even though I thought the plotline of Joe Blow’s latest e-book “MY DOG WAGS HIS TAIL AT ME” sucked harder than a thousand flushed toilet bowls.” – lets readers know that the book is good for a giggle.

And besides, toilet bowls are awfully useful.

I just read the first review of TATTERDEMON at WISTFULSKIMMIE’S BOOK REVIEWS and it truly rocks.

http://wistfulskimmiesbookreviews.blogspot.ca/2012/06/tatterdemon-by-steve-vernon.html

It made my morning.

It truly did.

 

PS: I guess if I were really the slick marketing genius coyote that I pretend to be I should tell you readers to try and make it a point to post a reviews of a book – if you truly enjoyed it – just the same way as I try to make it a point to eat low calorie bacon cheeseburgers with a salad instead of french-fries! And I should also mention that if any of you writers want some tips on GETTING reviews you might want to read my blog entry “Let’s review the art of getting a book review” right here – https://stevevernonstoryteller.wordpress.com/2012/02/06/lets-review-the-art-of-getting-a-review/

yours in storytelling,

Steve Vernon

Tatterdemon – an excerpt

Tatterdemon New Cover

 

TATTERDEMON – AN EXCERPT

Chapter 1

Preacher Abraham Fell stared down at Thessaly Cross, breathing like he’d run for a good long stretch. He leaned over, bending at the knees to lay another slab of fieldstone upon her chest.

“We beat you with hickory and we beat you with iron,” he said, “and you withstood every blow.”

He stooped down and picked up another rock, never taking his eyes off her, as if she were some kind of dangerous viper who might strike at any moment.

He set the next rock on top of her, directly beside the others.

“We shot you and the musket balls swerved in midair like they were afraid of sinking into the taint of your flesh.”

He scooped up another rock, grunting as he scooped. He just wasn’t as young a man as he used to be – and no wonder…

Sights like this one aged you faster than years ought to run.

“We hung you in a noose woven from a widow’s gray hair, a noose soaked in children’s tears and you kicked and cackled like a hell-kite in the wind.”

He laid the next rock down, sank to his knees and scooped up another stone. He was building a kind of rhythm that made the labor just a little easier.

“We burned you but even fired failed us.”

It was true. She had witched a storm from a cloudless sky and drowned the blaze cold. Seth Hamilton, the town smith who had been the only man to dare kindle her pyre had been cindered black.

“Let the stones crush you and the dirt eat you,” Fell said, laying another rock – which made thirteen stones in all. These were all good-sized stones, hand-picked, at least the weight of child’s corpse. She ought to have been crushed by the weight upon her, yet she carried the load as if it were nothing but sticks and straw.

“Where did you hide the broom, witch?” Fell asked.

“Maybe it’s up your bunghole,” Thessaly taunted.

The broom was her power and Fell feared it – although he knew that he shouldn’t have. It was just a thing of woven willow. His grand-nanny swept the pine boards of her cabin daily with just such a broom and she certainly wasn’t a witch.

Was she?

He bent for another stone.

Thessaly spat in his face. “Bury that, God kisser.”

He dropped the fourteenth stone upon her. It made a hard sound, like she had stared too long at the Gorgon. He grunted at the effort and she laughed at his strain – which stung his pride hard.

“You must pay for your crimes against God and this community,” Fell said.

Thessaly snorted. It wasn’t any kind of human sound. Her snort sounded like a boar in rut.

“What I pay for is refusing to give you my land,” she pointed out, as the wind rattled the grass. “What I pay for is witching your field in return for your greed. I pay for your cattle that ate the gray grass. Happiest of all, I pay for your daughter, Fell.”

Eliza.

Damn it.

Fell could still taste the smell of the dead meat festering in the back of his sinuses. He’d put down the last tainted beast this morning. He’d beat it square in the skull with his best chopping axe. The metal of the blade had chewed into the bone and stuck hard. He’d had to put his left boot against the cow’s forehead and lean back to work the axe loose. The unholy cattle hadn’t moved, not one of them, even after he’d cut the first two down. They just stood there in his field, the wind making slow soft harp sounds blowing through their gray rattled guts.

He had put his daughter Eliza down before he had started with the cattle. Then he burned what was left of her and buried her ashes in the field.

The husk that he had burned and buried wouldn’t have nourished a worm.

“Was the milk tasty, Fell?” Thessaly taunted him. “Did young Eliza find it sweet?”

“Witch!” Fell hissed.

He snatched up a skull-sized rock, scraping his hand against the rough granite and marking it with his own blood. He would match his stone and his blood against hers, he fiercely swore.

But first he had to know.

“Where did you hide the broom?”

“Closer than you imagine.”

She spat again. The phlegm spattered the grass. The wind blew a little harder as Fell flung the stone. The granite chipped and sparked upon her flesh.

The farmer in Fell’s soul feared a run of wildfire. A spark could easily rise up in dry times like this and tear through an entire countryside.

“I’ll curse you, Fell. I’ll curse you and all those who stand with you.” The old woman began to chant. “Merry through the prickle bush, the gore bush, the hump; careful round the holly fall, she’ll catch your shadow hold…”

The onlookers stiffened like a pack of wintered-over scarecrows. Fear, or something darker, rooted their feet to the earth. Fell stumbled back from the pit. The wind stiffened and gusted as Thessaly laughed all the harder.

“Our father,” Fell began to pray. “Protect us from this harridan’s evil spells.”

Thessaly continued to laugh.

“It is no spell, you fool. It is nothing more than a children’s rhyme, Fell. It was only a nursery rhyme. Maybe I wasn’t witching your field. Maybe I was merely waving my broom at a thieving crow.”

Did she speak the truth?

Fell smothered his doubt.

Thessaly Cross had killed Eliza and Abraham Fell would not rest until he saw the witch finally dead.

He knelt down and caught hold of the next stone.

Only she wouldn’t stay quiet.

“Witches don’t curse, Fell. Only men curse,” Thessaly ranted. “They curse themselves and their pitiful lot.”

“You lie,” Fell said, working the stone free

“Truth! I tell truth. Witches dance in easy circles. We follow the rhythms of time and tide and the wind that washes the earth’s bones dry.”

The wind howled. A tangled snare of root rammed through the dirt. Fell stepped back too late. The root twisted like a snake. It snared Fell’s wrists and held him fast.

“Witches plant what men water with tears,” Thessaly shrieked. “Witches sow the sorrow men must reap. Know this, Fell. When you harm a witch, you plant a grudge as old as regret.”

Fell tugged against the root. From the corner of his eye he saw the rest of the townsfolk, snared like screaming rabbits.

“I have you, Fell. I have you all. Now you will see what a witched field really is.”

Thessaly set the field to work.

She stirred dead grass into unholy life. The strands and stalks whirred like a wind of teeth, slicing through men and women who tried too late to run away.

The first man died in mid-scream, as a gust of grass harrowed the meat from his bones. A root, flung like a dirty javelin, impaled a second man. A third went down beneath an airborne avalanche of fieldstone.

The wind grew gray with dust, straw and flesh. The earth opened in great cratered, swallowing mouths. The townsfolk all died screaming.

Only Fell remained.

He stared at the carnage, as helpless as a snared rabbit.

“Witches sow, Fell. Witches sow and men must reap.”

She raised her hands.

He saw gray dirt imbedded beneath her fingernails.

“Shall I tell you where I have hid my broom, Fell? Have you guessed? Do you really want to know? I buried it in your very own field.”

The broom rose straight up from the earth’s dirty womb, not more than an arm’s reach from Fell.

“I and my broom will wait for you, Fell. We will wait for you like a seed waits for rain. Live with this. I have taken everyone you know, but I let you live to breed. I let you live with the knowledge that one day I will return to visit your descendants.”

Fell braced his feet in the dirt. He prayed for the strength of Samson. He fought against the root.

“Now I will show you how to bury a witch,” she crowed.

She hugged herself as if hugging an unseen lover. The earth moved in reply as a thousand rocks flew from the flesh of the field and hovered above her homemade grave. Fell tore his wrists from the shackle of root.

He felt the skin rip from his bones.

“No descendants! No curse! Today we die together,” he howled.

He uprooted the broom with his freshly skinned hands. He threw himself upon her. His momentum drove the broom handle straight through her heart. A gout of stinking blood splashed his face.

The willow-twig head of the broom stood out in all directions like an angry star. Fell saw the flash of tiny unimaginable teeth grinning from the end of each writhing twig.

Then the broom took him.

It ate at his face like his skin was nothing more than apple rind. He felt the white-hot twig-worms gnaw his features. He felt them tear and burn through the bowl of his skull. They crawled into the jelly of his brain and nibbled at his thoughts.

He had time for one last scream.

The broom ate that as well. It swallowed each morsel of Abraham Fell’s pain and terror as it dragged him deeper down into the hole with the witch. The rocks poised above them like a pair of hands, ready to applaud. Thessaly pushed him from her. She nearly pushed him from the grave.

“Live, Fell. Let the meat grow back upon your opened skull. Crawl back from the brink of death. My curse shall stand. This earth grows too cold for me. I will wait for you and your descendants in the belly of hell.”

“No!” Fell pushed back down upon her. “The curse ends here.”

He shoved forward. He felt the broom slide and suck through the cage of his ribs. He pushed himself closer, impaling himself on the broom handle. The willow wood splintered inside him. It nailed him to Thessaly’s twisting frame. He felt her bones wiggling beneath her meat like worms in the dirt.

She nearly slipped free.

He bit her lip, tearing grayish meat. The pain racked her concentration. She let her spell and the rocks above them drop. The grave, the broom, the witch and Fell were sealed inside completely.

For a long time, nothing moved.

The moon rose like a slow ghost, lanterning down upon the butcher field.

A small gray form pushed from the rocky grave. The gray hairless skin glistened beneath the cool wash of moonlight, like the hide of a stillborn rat.

It crawled away into the darkness that surrounded the field.

A lone owl hooted remorselessly

Sooooon…

****************

Did you like that?

That’s the first chapter.

If you want to read more you’ll have to spend a little money – namely $3.99.

Yes, I know, it always comes down to money.

You can order it directly from the publisher http://store.crossroadpress.com/index.php?main_page=product_info&cPath=1_243_244&products_id=412

You can order it from Amazon http://www.amazon.com/TATTERDEMON-ebook/dp/B0081UEXPE/ref=ntt_at_ep_dpt_3

You can order it at Barnes and Noble http://www.barnesandnoble.com/w/tatterdemon-steve-vernon/1110694364?ean=2940014405942

You can order it at Amazon.co.uk http://www.amazon.co.uk/TATTERDEMON-ebook/dp/B0081UEXPE/ref=sr_1_1?s=digital-text&ie=UTF8&qid=1337247755&sr=1-1

You can order it at Kobo http://www.kobobooks.com/ebook/Tatterdemon/book-2UgrygnVO0eCN47XmyEKZQ/page1.html?s=VzBvn_KEz0C4Lpt_jUQoWA&r=1

You can order it at Smashwords http://www.smashwords.com/books/view/160392

You can call me Ray, you can call me Ray-Jay, you can even call me Raymond…

yours in storytelling,

Steve Vernon