“Let someone else toot your horn and the sound will travel twice as far.” – Will Rogers.
Just so that you won’t think that I am being holier-than-thou let me make one thing clear. I do occasionally blow my own horn on Facebook and Twitter and all of those other social networks.
I try not to overdo it.
The fact is I don’t really know if it even helps. Occasionally a well-placed Facebook posting will result in a sale or two – but I get more sales when a posting comes up on a promotional website.
I’m talking Bookbub or e-Book Soda or the many other websites designed strictly for promotional purposes.
It may cost me a few dollars but in the end it brings results.
So the next time you find yourself impulsively shooting out twenty or thirty Facebook “Buy-my-book” postings – stop and think about it.
Wouldn’t you be better off spending the time signing up with a reputable promoter who can get the word out to folks who actually might buy your books.
Or – wouldn’t you better off writing a few more pages on your next book rather than shooting off thirty eight more “Buy-my-book” tweets?
Don’t blow your horn so darned hard so often.
Take a lesson from Gimli.
If you are going to blow – blow with a little soul.
yours in storytelling,
Oh wait a minute, that’s just Gimli again. 🙂