Daily Archives: July 29, 2014

Don’t Blow Your Own Horn

“Let someone else toot your horn and the sound will travel twice as far.” – Will Rogers.

All right.

Just so that you won’t think that I am being holier-than-thou let me make one thing clear. I do occasionally blow my own horn on Facebook and Twitter and all of those other social networks.

I try not to overdo it.

The fact is I don’t really know if it even helps. Occasionally a well-placed Facebook posting will result in a sale or two – but I get more sales when a posting comes up on a promotional website.

I’m talking Bookbub or e-Book Soda or the many other websites designed strictly for promotional purposes.

It may cost me a few dollars but in the end it brings results.

So the next time you find yourself impulsively shooting out twenty or thirty Facebook “Buy-my-book” postings – stop and think about it.

Wouldn’t you be better off spending the time signing up with a reputable promoter who can get the word out to folks who actually might buy your books.

Or – wouldn’t you better off writing a few more pages on your next book rather than shooting off thirty eight more “Buy-my-book” tweets?

Don’t blow your horn so darned hard so often.

Don't be this dude.

Don’t be this dude.

Take a lesson from Gimli.

If you are going to blow – blow with a little soul.

yours in storytelling,

Steve Vernon

PS – I’m at 43,500 words today at Camp NaNoWriMo. I’m stumbling towards the finish line on my knees and I believe I can hear Gabriel blowing his horn.

Oh wait a minute, that’s just Gimli again. 🙂