Getting the most out of your Amazon Reviews…

Let’s face it.

If you’re interested in selling your e-books Amazon is pretty well the place you want to be.

In a word – Kindle. They are still the top of the food chain when it comes to moving e-books.

But they are awfully fussy about reusing their reviews.

Basically – once you post a review at Amazon in their review section it belongs to them – which means that if you want a potential reader to buy one of your e-books – and you believe that a certain review on Amazon is just what is required to make that sale happen – then you have to figure out a way to get that potential reader over to Amazon and aim their eyes at a specific review. Which is relatively easy if you only have one or two reviews on that book in the first place – but if you’ve got more than a dozen reviews you don’t REALLY want to take the chance that the first review that potential reader looks at is the one bad one that says that your feet smell funny – and so does your book.

So – how do you get your reader to a specific Amazon review?

It is easy. So easy that I suspect that a lot of folks already know – so I am posting this entry for those folks who just haven’t figured it out yet.

Click over to the book in question.

Scroll down the review page until you reach the review you want to link to.

THEN – click the title of the review. That will take you to a separate page where the review is proudly displayed.

Look down at the bottom of the review and you will see a little tag that reads “Permalink”.

Click “permalink” and then copy the link that it takes you to off of your browser bar.

For example:

http://tinyurl.com/9j6yx6g

That should take you to the latest review of SUDDEN DEATH OVERTIME. It’s one of my favorite reviews and – as soon as you read the part about Tim Hortons – you will understand why!

The man read the book in Tim Hortons.

I absolutely love it.

 

yours in storytelling,

Steve Vernon